Overnight, e-commerce competition into a new "two-decade-long".

On March 16th, the ministry of commerce in its regular news conference, being drafted a traditional business enterprise on the support of the files into electronic business, according to the plan, our company special funds for Beijing wangfujing, Shanghai, wuhan, which ZhongBai "enterprise" etc.

The locale of the "national" support with unique policy and capital advantage, will give the burgeoning e-commerce market with a strong shock.

And challenges, including not only the leading department of guangdong around, there are also many private "cultivated buys the treasure".

Policy profit

The mofcom in recently held a regular press conference, the spokesman said YaoJian is one of the key work, the mofcom is further support traditional commercial enterprises, promote the development of electronic commerce, market and promote the online market entities, promote commercial enterprises with sales outlets sales network drives. And, he says, the ministry of commerce will be paid in the network platform, credit system construction, and gives the traditional business enterprise more attention and policy guidance.

The traditional media industry, business enterprise is Beijing wangfujing, wuhan, Shanghai ZhongBai state-owned business mogul. Which etc. And the people said, "more concern" refers to the country to set up a special fund to support "enterprise". Although specific amount are unclear, but industry is not expected to a small number.

At present, the three companies were called as "national" of the enterprise ", "keep silent, but rumors, wangfujing department store internal staff 8252 tells a reporter," group in the year, etc, this year will have mentioned as one of e-commerce development strategy, and increase the input, the business that has got policy support."

Guangdong enterprise absent

But the embarrassing, relying on commercial trade is the guangdong well-known throughout the country, so it is likely to be acquired shares, guangzhou friendship guangdong local state-owned commercial circulation, not the first giant supporting object.

Despite the country in the pearl river delta reform and development program (2008-2020) ", "pearl river delta has established international electronic commerce center position", while China Internet network information center issued by 2009 China network shopping market research report also shows, Beijing, Shanghai and guangzhou, three city jingguang Shanghai netizens only to the user scale, but that buys 8.4 percent of the country's, and guangzhou 15.6% among the top three buys permeability.

The development of e-commerce in the same to the guangdong native enterprises ", "in sour. In such circumstances, "we must be weak in the competition, but also to insist to do." Frankly, managing director HuangYongZhi acquired shares, acquired shares early ipo, has been raised for online mall project in 2000 yuan, now has specially set up e-commerce department to operation, "even if no 'list" the project will do."

In addition, "asymmetric information may be difficult in guangdong enterprises' list of important reasons. Not establish a state of e-commerce, the competent departments of local enterprises to plead" can be difficult to find the way. In addition, the state may also want to support some folk brand, but not judge which one is a folk strength of regular." Extensive purchase network CEO XiaoXiao tells a reporter, network marketing fake, "bad coin has come out, good currency" through "dozen countries might want to build" way to purify the market.

"National" test

Question, state-owned enterprises into electronic Commerce Department etc. On the surface, in fact many people thronged are just to TanFeng agent.

The reason is very simple, "currently, network marketing general store of the proportion of the total revenue. But only for single-digit buckle point is very low also." Cardanro CEO clock can add clothing brand to tell a reporter, department of online with hypostatic store profit model, is generally associated with brand stores on sales, supplier to earn profits, not buckled point by charging rent profit retail. Generally speaking, the entity shop is 25-30%, namely brands, commodity sales million to department stores pay 250,000 to 30 million kickbacks. But the shop only 12-15%.

Therefore, "even if the government can give traditional department good e-commerce policy, traditional department also is not necessarily will devote great efforts to develop staff. Because of the high cost of electronic business flow, even into high capital marketing, still difficult to lift sales, compared with a line of promotion, almost billion in sales of 20 million can pull." Extensive purchase network CEO XiaoXiao said.

In fact, in October 2008 in guangzhou has opened the country is nets "11th five-year" plan of key projects and the net, are better background, technology and project by national infrastructure investment, total about 16 million yuan, the current commercial operation in guangzhou is preferred nets modern service Co., LTD, self-raised funds.

However, due to the modern service company is preferred network resources integration, absorbing ability of high grade brand, customers can build a supply chain is not perfect, so far.

"By the support of can do." A insiders.

On the other hand, in the department store is willing to develop brands and network marketing channel.

In accordance with wonderful dress brand CheAnPing chairman to reporters, "said flatly. Do not good in network with fashion women's dress because of big changes, size, and must be practical to try. In addition, also undertake online inventory risk.

Private army

Erin consultation of 2009-2010, China's Internet shopping industry development report shows, 2009 China Internet shopping market scale 2483.5 billion yuan, which led to the treasure of private group a majority buys the share.

However, when the traditional department from e-commerce "national" in the supply chain procurement is more obvious advantages, and there will be the government's vigorously support, so the treasure, whether by violent shocks?

For the problem of alibaba.com, director of public relations and said, "all inconvenience any comment." Previously, has said, in from the outside of C2C mode, gradually turned C2B mode (provides flow data analysis). In fact, the "treasure, has created three value: one is to create a huge flow; 2 it is created the first brand buys, we have established that clean out treasure to go shopping online, the concept of a"; the third is the taobao can provide detailed and accurate data and behavior of consumers, which induces made especially for business values." Clean out treasure LuPeng vice President.

Policy escort thrusting market expansion

E-commerce is prosperous, but the biggest threat to come is honesty crisis.

In this context, "policies by the government to escort, e-commerce industries to build credibility system and secure payment platform, can save e-commerce marketing expenses of enterprises. XiaoXiao said.

Thus, during MaXiaoHui vice President, net of traditional department support into giant, also will promote e-commerce shopping network, enhance China's electricity crowd permeability, expand the business industry competitiveness of the overall size of the market buys. "For the entire industry, it is a good thing."

Appearance, size, the performance of both commercial notebook products in the next 25 years. Manufacturers are often regard product performance loss appearance. With the development of technology and the accumulation, and design strength notebook market rise."

13 inch notebook can occupy the market, the reason is various, firstly, LCD panel substrate cutting technology innovation led 13 inches of notebook. Second, the development of technology; processor Again, thanks to 13 inch their advantages.

SONY VAIO future period of the development trend of notebook intelligent technology, new technology, new platform, The green economy and personalized customization. Subsequently, SONY VAIO S series, released the Z series and Y series three series of products, in 13 inch notebook intelligent technology and new platform with better performance, SONY VAIO Z series and set these advantages, will surely become the mainstream of the market.
VAIO Z series, main 13 inch high-end market. In the configuration only choose contain farce VAIO Z frequency speed function, graphics processors i5 i7, too, was upgraded to a new generation of dynamic NVIDIAGeForceGT330M switching system, user can display in any circumstances to adjust to the needs of the machine performance. In particular, VAIOZ series screen resolution for 1600 x 900 or 1920 x 1080 high pixels, the high-end properties show without involuntary discharge of urine, very suitable for attention portability and superior performance of business elite.
In addition, VIAO S series of optional Intel i3 i5 i7, all series, the processor, and NVIDIAGeForceGT310M independent video Windows7, professional operation and performance in portable systems, a good balance between. New Y series, SONY VAIO in 13 inch subdivision market ultra-mobile, super long representative. Y series CULV Intel microprocessor, SU7300 choice in security under the premise of performance, low power consumption, long CULV notebook negroponte, super -lighted characteristics to acme.

SONY the launch of the same size as though notebook, but the market orientation is much different levels, satisfy the consumers. On one hand, it can be seen that the SONY products to the market and the strength of the accurate grasp, On the other hand, also can see the plasticity of the diverse 13 inch notebook, inevitably will fully occupied other laptop market.

Online stores do very hard, but never opened. And a colleague chat say "put things website to sell?" Say "yes, sure, otherwise, how is to let people online. Although you very hard, but more than you do better, so you are information flooded!" . Really hit their mark soon! Suddenly, we found that all information and submerged in fact tired! "Maybe now you have used the information is omnipresent recently, but by the stock and fund information make you some impatient, midnight of spam messages sent to you sleep also discount, but you would not shut their mobile phone, because you are afraid, afraid miss the useful information, information is sometimes it becomes a kind of burden, addictive also collapse. The rapid popularization of Internet, information collection and transmission speed and scale to unprecedented levels. Now on the Internet has reached home page, and is 1.3 billion in every 10 million pages, nearly 200 million words speed increases. Global production of print information doubling every five years, a newspaper a 17th century information is devoted to touch scholar of the total amount. Nearly 30 years, human production information over the last 50 years of combined information production. Before we always afraid of being marginalized era, so get all kinds of information, crazy and proud of it, but we now find themselves have been information drowned... A survey of 1,300 companies have all enterprise manager for investigation, has more than 40 percent of respondents admitted to handle everyday, because the information over their analysis and processing capacity, they have affected the decision-making efficiency. Survey results that currently collecting information cost has exceeded the value of information itself. IBM, according to estimates that big companies, only 7% of the database of information really. Your daily contact information is useful, how much is useless? Scarce, once was as the information as to cherish caviar but now with potato enough, and to be taken for granted. When information accumulated more and more, it is not only the inflation, it has already become a kind of pollution. A surge of information, so let us bewilder finally someone like abstemious, began to call on the same diet for lunch on "information", to those you don't need to know, garbage information said. "NO", you will find something in the head stuffed with empty feeling as bad. So in your mood, turn off the TV, turn off your cell phone, out in the sun, or to see that this has no progress in half. "

Mobile phone product quality and after-sales services are more prominent and common problems, including off paint, Parts overpriced, fees, Battery is insufficient, Key failure, Easy to crash, the consumer complaints before five. Most of the enterprise is respectively: nokia, accounting for approximately 36%, Samsung mobile phones, about 19 percent, MOTOROLA, about 14%, LG mobile phones, about 6%, DuoPuDa, about 5 percent.
Nokia, the mobile phone and samsung, basically is accounted for more than its market share in China. MOTOROLA and LG phone was obviously higher than to complain of the market share in China. It is easy to find the MOTOROLA China market share in the main causes: a sharp fall in the low quality products. LG mobile quality problem is a further development in China, LG of bottleneck. Note that these two years of rapid rise in domestic DuoPuDa smartphone and become the first five by complaints by mobile phones, the brand of complaints about TouSuLiang accounted for more than 5%.

For mobile phones, product quality is the largest complaint about 31% off paint, lacquer problem, though relatively small, but very affect consumers' feelings, become one of impetus for, The battery is insufficient to 21%;, Buttons, accounts for about 15%, Easy to crash, about 13%, Function of advertising and exaggerated, practical, about 12 per cent. These five problems for more than 90% of all complaints.

It can be seen, the paint off phenomenon has become a mobile phone product quality impact of pollution. For foreign brands, because more and more functions cell phone battery is insufficient, gradually become consumer troubles. A company-ordered consumers said, sometimes way to work, sitting in the car, playing, mobile suddenly batteries, charger and put in the home, facing day of communication, let a person vexed be vexed. Failure phenomenon, in the key problems in the proportion of complaints. A mobile phone, if a button and failure, basically destroyed. Due to the growing popularity of smartphone to crash, the phenomenon of the rising trend evident, has accounted for all complaints, the fourth 13%. With the fierce market competition, many manufacturers for outstanding product performance, the theory of differentiation could speak in practice easy to attract consumers purchase. "The function of advertising and practical, not the phenomenon of" ranks in the top five complaints. It also causes for manufacturers of home consumer advertising extreme distrust.

The enterprise of mobile phone service, is the most complaints for "bullying customers do not understand, fiddling project, parts overpriced,", about 28 per cent, The bad attitude for maintenance personnel, about 10%, Maintenance cycle is too long, about 10%, 3 no obligation, about 10%, Manufacturer's responsibility, accounts for about vested 9%. These five complaints against producers in the home, the post-sale service, close to 70%.

On the mobile phone service complaints of enterprise, "customers do not understand, bully fiddling project, parts overpriced," a public service, accounted for 28%. One of the biggest reasons, many enterprises is desperate to damage the interests of consumers and after-sales service as a means of revenue profit. There is also a reason lies in the fact that many enterprises to outsource, after-sales service to the contractor, the phenomenon of profit after high fees. Consumers of technology does not understand, after-sales maintenance personnel with by what say what caused this phenomenon, but also the practical soil. What is the problem, or business responsible manufacturer, or both sides have responsibility? How to define? Who to maintain their own interests, but also let consumers a headache. The average consumer behavior is where to buy is looking for. But the manufacturer home, let each other to kick ball to safeguard the rights and interests of consumers, which leads to many problems become "headless after-sale massacre". Manufacturers of home after personnel has been a long-standing problem attitude. Respondents generally reflected, looking for manufacturer of home to solve the problem, it is after in the "ask," to set up, smiling face, with all fee, or next. Maintenance cycle is long, let a person headache. Because of the mobile phone is now carry no real-time communication tools, mobile phone, everyone felt uncomfortable, a lot of friends and business partners are inside the phone number. But the manufacturer home maintenance time is less than half days, but, even longer, and is rarely a good home repair namely, manufacturers and basically no spare machine. The consumer to inconvenience, and even serious influence to work, study and life, maintenance time is too long become mobile after-sales maintenance of outstanding problems.

HP is "catch", has been over the past two days, a series of measures taken HP, also began to let people see as the world's top ranking in China and is the sincerity of the PC manufacturers.



Yesterday afternoon, the conference held in Beijing HP. Conference, HP, vice President of global, mainland China and Hong Kong HP information product group, "general manager su-ying HP commitment every consumer face to face in problem solving. HP within 30 days will have a comprehensive rectification. We will according to user's maintenance records and 3 packets of regulations in accordance with the law, will be lengthened guarantee for users guarantees and machine."



Shortly after the conference in official, HP from China hewlett-packard entitled "problem" policy statement of files. HP said, "HP will always' interests first." users in mainland China market, committed to strictly abide by the China hewlett-packard on product quality and service related provisions, in some respects, even more than 3 packets of regulations related requirements."



Link to CCTV reported, HP 315 party with a statement seemed injustice, "... some even more than 3 packets of regulations related requirements..." Because, not only in implementing "one hewlett-packard, the industry standard of" all this problem.



In the 3 packets of regulations, in 3 packets of period of efficacy, manufacturer of computer replacement for consumers (such as the main components of memory and disk motherboard, notebook, etc.) LCD screen, the components of the maintenance period must calculate, from the date of maintenance for two years.



However, the unwritten standard is executed for three months. This is by exposure, other HP manufacturer in execution whether also exist? Many vendors execution is three months of standard, in fact, this is the most worthy to be discussed in 3 packets of regulations.



3 packets of regulations for the protection of the interests of the client. But the 3 packets of regulations in the implementation of why meeting so much resistance? Why doesn't the manufacturer or executive? Is against crime? Still have what problem?



In my opinion, have several big reason:



Prices keep falling, PC, manufacturers have to seek the lower parts. Such parts quality must be some times, occurrence breakdown maintenance is common.



Second, the high cost of services, manufacturers for the service cost too unbearable. The maintenance period to get short compression, otherwise it will earn some money. If the client after the replacement, in two years, the manufacturer of change again cost too much.



Third, 3 packets of regulations. Itself characteristic of semiconductor industry, has a aging, why enterprises of electronic product warranty more for such a time? With this feature is certainly, otherwise, the manufacturer stem don't come to a longer warranty period, it can "command" users like?



HP events will be used in the PC industry, but the problem still exists. I think, can from the following several aspects to solve these problems.



Firstly, the relevant departments to communicate with each manufacturer and consultation. Both create the most reasonable guarantee and replacement of parts of BaoQi after. Instead of relying on an intuitive and time. To continue to implement a standard. This problem is not the problem, but the HP industries are the existing problems.



Secondly, to do more responsibility. Select better accessories. PC manufacturers to supplier management, stricter standards.



Thirdly, PC manufacturers appropriately raise price. Finish this someone must take the plank brick shoot me, no matter, you listen to me. This is actually before the event, partially cyanogen amine milk through a small price increase if, for example, 20, 30 or 50 yuan, can lead to a more reliable product quality, I believe broad consumer is acceptable. So, the manufacturer can also choose to better quality components. The key, consumer should is assured.



According to the different product or warranty, different, "more high-end service by buying service to realize.